If you sell for $50 and paid $10, you didn’t “make $40.” That’s gross profit. What you take home—after marketplace fees, shipping labels, packaging, and taxes—is net profit. Stoqit is built to make that number obvious on every item and every report.
Gross vs. net (fast)
- Gross profit = Sale price − COGS (your purchase cost)
- Net profit = Gross − Fees − Expenses − Taxes
You need both: gross tells you if sourcing/pricing makes sense, net tells you if the business is healthy.
Why Stoqit makes this easy
- Marketplace‑specific fees: configure rules per channel in Settings → Marketplaces
- Business taxes: set your rate once in Settings → Business taxes
- Expenses that actually flow to profit: log labels, packaging, mileage, tools in Expenses and link item‑specific costs
- Item fee breakdowns: open an item drawer to see where gross turns into net
- Reports that tell the truth: view profit trends, sell‑through, listings, and sales in Reports
Do it in Stoqit (3 steps)
- Add inventory with cost, category, and marketplace when listed: Inventory
- Record operating costs and item‑linked expenses: Expenses
- When it sells, set sale price/date; Stoqit computes gross and net automatically
Tip: Use reports to spot categories with strong gross but weak net—shipping weight, label price, or fee structure are common culprits.
→ Open the app: /login
A worked example
Sold at $50, cost $10. Fees ~12% + $0.30, label $4.50, packaging $0.40, tax 10% of gross ($4).
Gross = $40. Net = $40 − $6.30 − $4.50 − $0.40 − $4 = $24.80.
Change any input (buy cost +$2, label +$1) and net shifts quickly—Stoqit shows the impact instantly per item and over time.
Monthly routine
Skim net by category and marketplace. If a channel lags after fees, adjust pricing or cross‑list elsewhere. If a category drifts up in costs, revisit sourcing or shipping. The goal: consistent net profit without spreadsheets.